Announcing the Cape’s Best Of Wine Tourism & Ambassador Award winners for 2024!

In their 25th edition, the Great Wine Capitals Best Of Wine Tourism Awards (BOWTA) winners were announced at the 2024 awards ceremony

• The Best Of Wine Tourism Awards recognise wineries in each of the Great Wine Capitals Global Network’s member cities for the excellence of their facilities, in seven different categories, from art and culture to sustainable wine tourism

• The Wine Tourism Ambassador Awards celebrate ongoing transformation, innovative sustainable practices, and authentic experiences in the South African wine tourism sector

• Wesgro, the official Tourism, Trade and Investment Promotion Agency for Cape Town and the Western Cape, is the custodian of the Great Wine Capitals Global Network membership on behalf of the wine tourism regions of the province

The winners of the 2024 Great Wine Capitals Best Of Wine Tourism & Ambassador Awards, aimed at celebrating innovation and excellence in wine tourism throughout the Western Cape, were announced at the beautiful Benguela Cove Lagoon Wine Estate in Hermanus. 

A total of 81 wine estates across the Western Cape entered the Great Wine Capitals Best Of Wine Tourism Awards 2024, all showcasing how they are elevating their wine tourism experiences for visitors, illustrating their region’s rich culture, history, and wine heritage, and demonstrating their innovation and sustainability efforts.  

Benguela Cove Lagoon Wine Estate.

The judging process entailed an in-depth review process, with applicants being evaluated and shortlisted based on their submitted application forms. The final decision was then made by a total of thirteen judges – a panel of seven wine tourism expert judges, three Wine Tourism Ambassador Award judges and three roving judges. 

To ensure a fair and thorough assessment, the expert judges conducted ghost site visits to all shortlisted wineries, allowing for an unbiased evaluation of the wine tourism experiences offered by each nominee.

At the end of September the panel of expert judges and roving judges convened to present their findings and determine the winners in each category. The process involved a careful consideration of various factors, including the quality of wine offerings, visitor experiences, sustainability initiatives, and overall excellence in wine tourism.

Experience the art collection at Benguela Cove, sculptures by renowned artist Anton Smit

Best of Wine Tourism Awards Category Winners:

The winners in the Best Of Wine Tourism Awards for 2024 are: 

• Accommodation

Winner: Brookdale Estate

• Wine Tourism Restaurants

Winner: Jordan Wines

• Wine Tourism Services              

Winner: Creation Wines

• Sustainable Wine Tourism Practices

Winner: Vergelegen Wine Estate

• Architecture & Landscape

Winner: Ernie Els Wines

• Art & Culture

Winner: Creation Wines 

• Innovative Wine Tourism Experiences

Winner: Benguela Cove 

Recognising excellence in the wine tourism industry, the Wine Tourism Ambassador Awards are designed to celebrate ongoing transformation, innovative sustainable practices, and authentic experiences in the South African wine tourism sector.

These awards reflect South Africa’s unique history and its evolving wine industry:

• The Wine Tourism Diversity Award 

Winner: Van Loveren

• The Authentic South African Experience Award

Winner: Leopard’s Leap

• Conservation Pioneer Award

Winner: Delheim Wine Estate

“The Western Cape’s wine tourism industry exemplifies the spirit of innovation, sustainability and commitment to excellence, making the province a must-visit destination for wine enthusiasts from around the world, commented Wesgro CEO, Wrenelle Stander. 

Not only are the Cape winelands some of the most breathtakingly beautiful in the world but they go beyond conventional practices to produce our internationally acclaimed wines, from picturesque landscapes to organic farming methods and a commitment to environmental stewardship. 

I wish to extend my heartfelt congratulations to all the 2024 winners for their exceptional efforts in providing outstanding experiences to our visitors and leading the charge in wine production integrity,” added Stander.

Provincial Minister of Finance and Economic Opportunities, Mireille Wenger, said: “Western Cape wine tourism continues to be recognised globally as some of the best in the world. More than this, our wineries strive to embrace sustainable practices as well as celebrate their diverse heritage, adding exciting elements to their product offerings. I would like to congratulate each and every nominee and winner of this year’s Best Of Wine Tourism and Wine Tourism Ambassador Awards, who raise the bar and push the boundaries of wine tourism excellence in this incredible province.”

“Year after year, the Best Of Wine Tourism and Wine Tourism Ambassador Awards continue to demonstrate the continuous growth and evolution of the wine tourism industry in the Western Cape and around the world. Wineries across the province have showcased their dedication to innovation and excellence in wine tourism by participating in these awards, and I wish to convey my sincere congratulations to all the winners and the industry at large for their continued dedication and support”, said Wesgro Executive Responsible for Tourism and BOWTA Ambassador, Monika Iuel. 

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